Agile Data Mastering in the Data Lake

April 11th, 2018

As new data sources continue to emerge, companies need to create “golden” or master records to achieve a single version of truth, as well as enriched views of customer or product data for applications such as intelligent pricing, personalized marketing, smart alerts, customized recommendations, and more.

By leveraging machine learning techniques in the data lake, you can integrate data silos and master your data for a fraction of the cost of a traditional master data management solution. Zaloni’s Data Master Extension uses a Spark-based machine learning engine to provide a unique solution for Customer or Product 360° initiatives at the scale of big data.

In this webinar, Scott Gidley, Zaloni’s Vice President of Product, will lead the discussion around:
– Using a machine learning approach for matching and linking records
– Implementing master data management natively in the data lake
– A practical example of master data in the data lake



Ready to create your own data mastering with machine learning function? Learn how Zaloni Arena DataOps platform can help by requesting a custom demo!