February 23rd, 2022
In today’s information economy, leveraging customer data to uncover customer insights and personalize customer experience is critical for companies that want to remain competitive and meet customer expectations but many face challenges dealing with data sprawl, data quality issues, and staying compliant with customer data privacy regulations.
Today, companies are overcoming these challenges by implementing customer data management to create unified views of their customers.
In this white paper, Gokula Mishra, Vice President of Data Science at Direct Supply, Inc., covers the ten critical components to getting customer data management right for business success.
Feel free to explore our website to learn about Zaloni, our Zaloni Arena data governance platform, and our many resources, like our complimentary Data Governance 101 e-learning course and Zaloni’s latest data governance research report with Dataversity.