Convert your customers into die-hard fans

Arena’s customer unification increases your sales and marketing success

Reduce data complexity

Ensure data quality

Improve data visibility

Building Golden Records
with Arena

Accelerate unification of siloed data
for customer 360 views

  • Machine learning engine finds “keys” or signifiers and matches and links records
  • Matches all types of disparate data to turn siloed data into enriched customer data
  • APIs allow for seamless access to golden records for downstream applications
  • Automated active cataloging collects deep metadata for easy, fast discovery
  • Data quality checks to capture any changes in versions; duplicate data sets
  • Self-service access while maintaining the governance required by IT
  • Hybrid and cloud flexibility allows you to manage your data wherever it resides
  • On-demand consumption to business applications and analytics tools
  • Scalable foundation that makes it easy to add your next data source

Proven Success

Learn how Zaloni’s customers have won big
with their golden record use cases

Learn More About Agile Data Mastering and
Customer 360 Use Cases

Agile Data Mastering in the Data Lake


Unifying Your CRM and Customer Data into Golden Records


Unifying Data Sources for a Complete Customer View


Let’s start creating
golden records today